Follow Us On Follow us on Facebook Follow us on Twitter
Register

Log in

User Name:

Password:

Not a member yet?
Register Now!

Denver Weather

April 2024

S M T W T F S
31 1 2 3 4 5 6
7 8 9 10 11 12 13
14 15 16 17 18 19 20
21 22 23 24 25 26 27
28 29 30 1 2 3 4

Today's Birthdays

None

Online Users: 134

0 members and 134 guests
No Members online
Most users ever online was 1,266, August 18th, 2023 at 08:18 PM.

Stats

Members: 3,609
Threads: 25,295
Posts: 27,591
Top Poster: Colorado Media Newsroom (45,335)
Welcome to our newest member, USQFred703

Visitor Map

Results 1 to 2 of 2
  1. #1

    Default Nielsen Buying Arbitron For $1.26 Billion

    From Radio Online:

    Click image for larger version. 

Name:	Nielsen.gif 
Views:	0 
Size:	3.2 KB 
ID:	70

    Nielsen Holdings N.V. today announced that it has signed a definitive agreement to acquire Arbitron for $1.26 billion. Nielsen has agreed to acquire all of the outstanding common stock of Arbitron for $48 per share in cash, representing a premium of approximately 26 percent to Arbitron's closing price on December 17, 2012. Nielsen has a financing commitment for the total transaction amount. The transaction has been approved by the boards of both companies and is subject to customary closing conditions, including regulatory review.

    "U.S. consumers spend almost 2 hours a day with radio. It is and will continue to be a vibrant and important advertising medium," said Nielsen Chief Executive Officer David Calhoun. "Arbitron will help Nielsen better solve for unmeasured areas of media consumption, including streaming audio and out-of-home. The high level of engagement with radio and TV among rapidly growing multicultural audiences makes this central to Nielsen's priorities."

    With Arbitron assets, Nielsen intends to further expand its "Watch" segment's audience measurement across screens and forms of listening. "These integrated, innovative capabilities will enable broader measurement of consumer media behavior in more markets around the world," said Steve Hasker, Nielsen President of Global Media Products and Advertiser Solutions. "We will also bring local clients greater visibility to empower more precise advertising placement and campaign effectiveness."

    "Radio reaches more than 92 percent of all American teens and adults because they love to listen to music, talk, news and information while at home, at work and in their cars," said William T. Kerr, President and Chief Executive Officer of Arbitron. "By combining Nielsen's global capabilities and scale with Arbitron's unique radio measurement and listening information, advertisers and media clients will have better insights into consumer behavior and the return on marketing investments."

    Together, Nielsen and Arbitron generated total revenues of $6.0 billion and combined pro forma adjusted EBITDA of $1.7 billion based on the 12 months ended September 30, 2012. The combined assets will support Nielsen's strong cash flow characteristics and will enable continued investment in growth initiatives. Excluding estimated transaction costs and purchase accounting adjustments, the acquisition is expected to be approximately $0.13 accretive to adjusted EPS 12 months after the close and approximately $0.19 accretive to adjusted EPS 24 months after the close. Cost synergies associated with the acquisition are expected to be at least $20 million and will be largely driven by the integration of technology platforms and data acquisition efforts.

    more

  2. #2

    Default All Access - Nielsen To Acquire Arbitron

    From All Access:

    Click image for larger version. 

Name:	nielsenarb.jpg 
Views:	4 
Size:	8.9 KB 
ID:	71

    NIELSEN HOLDINGS has signed a definitive agreement to acquire ARBITRON INC.
    NIELSEN has agreed to acquire all of the outstanding common stock of ARBITRON for $48 per share in cash, representing a premium of approximately 26% to ARBITRON's closing price on DECEMBER 17, 2012. NIELSEN has a financing commitment for the total transaction amount. The transaction has been approved by the boards of both companies and is subject to customary closing conditions, including regulatory review.
    "U.S. consumers spend almost 2 hours a day with radio. It is and will continue to be a vibrant and important advertising medium," said NIELSEN CEO DAVID CALHOUN. "ARBITRON will help NIELSEN better solve for unmeasured areas of media consumption, including streaming audio and out-of-home. The high level of engagement with radio and TV among rapidly growing multicultural audiences makes this central to Nielsen’s priorities."
    With ARBITRON assets, NIELSEN intends to further expand its "Watch" segment's audience measurement across screens and forms of listening. "These integrated, innovative capabilities will enable broader measurement of consumer media behavior in more markets around the world," said NIELSEN Pres./Global Media Products and Advertiser Solutions STEVE HASKER. "We will also bring local clients greater visibility to empower more precise advertising placement and campaign effectiveness."
    "Radio reaches more than 92% of all American teens and adults because they love to listen to music, talk, news and information while at home, at work and in their cars," said ARBITRON Pres./CEO WILLIAM T. KERR. "By combining Nielsen’s global capabilities and scale with Arbitron’s unique radio measurement and listening information, advertisers and media clients will have better insights into consumer behavior and the return on marketing investments."

    more

 

 

Thread Information

Users Browsing this Thread

There are currently 1 users browsing this thread. (0 members and 1 guests)

Bookmarks

Posting Permissions

  • You may not post new threads
  • You may not post replies
  • You may not post attachments
  • You may not edit your posts
  •  
Powered by vBadvanced CMPS v4.3.0