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  1. #1

    Default The Sports Show on DPTV launches Monday

    From The Denver Post:

    Click image for larger version. 

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    Woody Paige and Les Shapiro hunker down in a man cave on "The Sports Show," a new online offering from Denver Post TV, discussing all things sports, live from the Post newsroom, weekdays 1-3 p.m.

    Think sports-talk radio for the internet.

    Post veteran Paige and CBS4/ESPN Radio Denver sportscaster Shapiro discuss Colorado sports, accompanied by pop-up commercial ribbons. Unlike the Post’s journalistic product online, they’ll be open to product placements, talent mentions, and traditional radio ad gimmicks. The venture is a production of The Sports Show LLC (Paige, Shapiro and others) and will split advertising 50-50 with The Post.

    In a “soft-launch” show making the rounds, they talk product placement and subliminal advertising (namely a Nike swoosh for the Bronco horse’s nostril). “There are swooshes all over this uniform and I don’t think it’s right! I think Nike put one over on the Broncos and everyone else,” Paige declares in this clip.

    Guests will include sports personalities, athletes, Denver Post sports staff, politicians, comedians and more. “Viewers will be able to interact live with the show via phone call-in, Twitter and Facebook,” said Tim Rasmussen, the Post’s Assistant Managing Editor-Photography and Multimedia. “In February we will be able to have guests live on the show via SKYPE.”

    Viewers can interact via Twitter and Facebook.

    More...

 

 

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