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  1. #1

    Default WLYK Targets Kingston As 102.7 Lake-FM

    From Radio Insight:

    After a couple weeks stunting as Stripper Hits “102.7 The Pole“, Border Broadcasting has flipped 102.7 WLYK Cape Vincent NY/Kingston ON to Gold AC “102.7 Lake FM“.
    Positioning as “Kingston’s Feel Good Station”, WLYK is featuring music from the 70s through 90s with core artists listed as Eurythmics, Eagles, Hall & Oates, Toto, Whitney Houston, Journey, Heart, REO Speedwagon, Tina Turner, Duran Duran, Madonna, Prince, Elton John, Foreigner, Genesis and Rod Stewart. The station is debuting with 20,000 songs-in-a row.
    Led by My Broadcasting Corporation’s Jon Pole and Andrew Dickson, the station was purchased in December 2022 for $325,000. WLYK was previously programmed by Rogers Sports & Entertainment as CHR “Kiss 102.7” until the “102.7 The Polestunt began on February 28.
    We performed extensive market research.
    Here?s the outcome: KINGSTON?S FEEL-GOOD STATION, 102.7 LAKE FM.
    The 70?s, 80?s and 90?s are back on Kingston radio with 20,000 songs-in-a row!
    Finally, a radio station that plays all of your FEEL-GOOD SONGS from Eurythmics, Eagles, Hall & Oates, Toto, Whitney Houston, Journey, Heart, REO Speedwagon, Tina Turner, Duran Duran, Madonna, Prince, Elton John, Foreigner, Genesis and Rod Stewart.
    Easy-to-win text contests. No hoops, just text 613-416-LAKE (5253). Right now, win tickets to Madonna, Rod Stewart, Stevie Nicks, Duran Duran, and Lionel Richie with Earth, Wind & Fire.
    Local Kingston news and events, real announcers, pinpoint weather and your feel-good favourites.
    We?re the station that gets back in touch with the songs that make you believe anything is possible!
    Bottom line: Music that helps you feel good while you?re at work, in the vehicle or relaxing at home.
    Welcome to Kingston?s Feel-Good Station, 102.7 LAKE FM.


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