Colorado Media Newsroom
Super Moderator

From Radio Online: This weekend, rock enthusiasts have a special treat as KZYR-FM/Avon, CO, alongside WRIF/Detroit, begins broadcasting the acclaimed weekly show "Classic Rock Live." The show, hosted by Pierre Robert, will celebrate a significant milestone -- its 3,000th episode. The achievement also marks a remarkable journey More...

From Radio Online: In a twist to the traditional March Madness, RFC Media is set to captivate space enthusiasts with its latest creation for Third Rock Radio: "Mars Madness." This special week-long radio event, starting March 24, promises to bring the mysteries of Mars closer to Earth through a series of engaging broadcasts. More...

From Radio Online: Binnie Media appoints Jadd Naamani as the new Program Director and morning show co-host at Country WTHT-FM (99.9 The Wolf) in Portland, ME. Naamani, who has worked in the Portland radio market since 2020, will join forces with Michelle Taylor to host the morning show. Naamani's career includes roles at AC More...

From Radio Online: The Infinite Dial 2025, the longest-running survey tracking America's digital media consumption, reveals that podcast listening and viewing have reached unprecedented levels. This year's survey, endorsed by industry leaders like Edison Research, Audacy, Cumulus Media, and SiriusXM More...

From Radio Insight: RadioInsight Exclusive: Additional cutbacks have hit Cumulus Media’s Westwood One syndication division as the company has eliminated seven of its twenty 24/7 music formats. The formats being eliminated and how they were marketed were: Variety Hits Pop – Music on Variety Hits Pop will have real variety, from the library of over 900 songs, with the top 400 representing 30% of the mix. It will focus on the Pop sound of 70?s, 80?s 90?s, and 2000?s, with all the familiar hits you know and love from your favorite artists. Variety Hits Rock – Music on Variety Hits Rock will have real variety, from the library of over 900 songs, with the top 400 representing 30% of the mix. It will showcase the Rock/Pop sound of the 70?s, 80?s, 90?s, and 2000?s. Be ready to jam with your ?air? guitar and drums as we roll out the memorable, recognizable, and immediately well-known rock/pop artists and songs. Hits Now – HITS NOW is Top 40 for the 21st Century! The music mix is predominantly Currents and Recurrents encompassing various genres including pop, rock, dance, hip hop, alternative and R&B. The imaging and on-air personalities have an upbeat, youthful attitude designed to attract women age 20 ? 30. It?s Contemporary Hit Radio, the ultimate mass appeal, high-impact format, featuring today?s most popular hits! Classic Hits Gold – CLASSIC HITS GOLD showcases three decades of the best music and biggest stars! The greatest pop, soul, and Rock & Roll from the mid-to-late `60s, the `70s, and the early to mid-80s. All familiar favorites that you know and love, a flexible hourly programming & stopset clock, and some of the best personalities in the business! Classic Rock X – Classic Rock X (Extreme or Hard Rock) cranks it up with a high energy music mix from the hottest rock and heavy metal acts from the ?70s, ?80s, and early to mid ?90s. Along with slick production and hip personalities, Classic Rock X is a format that really rocks! Rock 2.0 – ROCK 2.0 traces its DNA from a skeletal structure built by Ozzy Osbourne and Guns & Roses, while the core muscle of the format is heavily built on 90?s hit makers like Nirvana, Foo Fighters, Pearl Jam, and Stone Temple Pilots. It then reaches forward embracing newer acts like Disturbed, Pretty Reckless and Cage The Elephant. DNA really is the perfect word to describe the thread that binds together Rock 2.0?s tremendous variety in texture and era with the strength and balance of familiarity. This is ROCK radio? version 2.0. Good Time Oldies – GOOD TIME OLDIES features the three decades of pop, soul, and rock & roll. Nothing but the best from the ?60s and ?70s with one early-to-mid `80s an hour. A healthy portion of ?oh-wow? songs, too. The music is up tempo and the presentation is full of energy. Plus, special theme weekends showcase each week featuring the biggest artists and fun themes. Westwood One had eliminated Classic Hip-Hop last fall. Westwood One continues to offer Adult Contemporary, Hot AC, Mainstream Country, Mainstream Country Gold, Hot Country, Real Country, Nash Icon, Classic Country, Classic Hits, Classic Hits Rock, Adult Standards, and “The Touch” Adult R&B. Cumulus has yet to respond to an inquiry for additional details in terms of when the networks will cease offering programming. This story will be updated with additional information should we receive it. more

From Radio Insight: The percentage of Americans who have consumed a podcast has reached an all-time high, according to The Infinite Dial? 2025, released by Edison Research with support from Audacy, Cumulus Media, and SiriusXM Media. This latest installment is part of the longest-running annual survey of digital media consumption in the United States. Now in its 27th year, The Infinite Dial is widely recognized as a trusted industry benchmark for media consumption habits. Presented by Megan Lazovick, Edison Research Vice President, alongside James Cridland, Editor of Podnews, the study highlights critical insights into podcast consumption, online audio trends, in-car audio usage, smart speaker usage, social media behaviors, and other digital media habits. Key Findings from The Infinite Dial 2025: Podcast Consumption Reaches an All-Time High 70% of Americans age 12+ have listened to a podcast. 51% of those Americans age 12+ have watched a podcast. 73% of Americans age 12+ have consumed a podcast in either audio or video format, representing an estimated 210 million people. Podcasting achieves new heights with 55% of Americans age 12+ now being monthly consumers. Video Integration is Expanding Podcast Reach 48% of Americans age 12+ have both listened to and watched a podcast. According to Edison Podcast Metrics, YouTube is the service used most often to listen to podcasts with 33% of U.S. weekly podcast listeners using the service. A strong male video podcast audience drives higher monthly podcast consumption among men (57%) compared to women (52%). Lazovick says, “The reality is that the overwhelming majority of people who watch podcasts will say that they are podcast listeners. But as more people discover the platform via video, it’s smart to think about it as consumption instead of just listening. That is not intended at all to undercut the magic of audio-only content. There’s room for both video and audio in the world of podcasts.” Public Opinion Supports Social Media Regulation Social media reaches 86% of Americans, an estimated 248 million Americans. Nearly half (48%) of Americans express support for banning social media access for anyone under the age of 16. Online Audio Reaches All-Time High* 79% of Americans age 12+ listen to online audio monthly, an estimated 228 million people. Among Americans aged 55+, listening preferences for the online audio brands they use most often are more evenly distributed across multiple brands. Car Audio Continues Its Digital Shift Among Americans age 18+ who have driven or ridden in a car in the past month (88%), 40% have Apple CarPlay or Android Auto, and 33% actively use one of these systems. Among Americans age 18+ who have driven or ridden in a car in the past month (88%), 28% have Apple CarPlay, with 22% actively using it. Among Americans age 18+ who have driven or ridden in a car in the past month (88%), 19% have Android Auto, with 13% actively using it. “As someone who has been using Infinite Dial since I was working at the original Virgin Radio in London, I’ve watched digital audio evolve from a niche to mainstream,? says Cridland. ?These numbers don’t just inform strategy ? they validate the direction our industry has been moving.” Other findings include: Smart TVs are now in three-quarters of Americans? homes. X usage has slightly increased among Americans age 18+, with the rise primarily driven by Republicans at 25%. Usage among Democrats is up by one percentage point to 22%, while it remains steady at 21% among Independents. Among the 31% of monthly TikTok users, 39% say they would use Instagram more often if TikTok were banned. Click here to download The Infinite Dial 2025 Loading... Taking too long? Reload document | Open in new tab more

From Radio Online: Beasley Broadcast Group reported a slight increase in net revenue for the fourth quarter, up 2.3% to $67.3 million, buoyed by $8.3 million in political advertising. This gain helped counterbalance declines in commercial advertising and losses from divestitures, including the Wilmington station and closures More...

From Radio Online: Benztown's "Sunday Night Slow Jams" makes its debut on WJMR-FM (Jammin' 98.3) in Milwaukee. The show, known for its soulful music mix and intimate listener interactions, launched in March, becoming one of the ten new affiliates to join the program in 2025. Hosted by R Dub!, the show is now a staple in over More...

From Radio Online: Radio.Cloud, a provider of cloud-based radio operating systems, has unveiled the Content Transporter. This new service is designed to streamline the delivery of syndicated show segments directly into a station's automation system for immediate playout, including accommodating More...

From Radio Online: Syndicated radio personality Delilah will be honored with the Insight Award by the Library of American Broadcasting Foundation (LABF) during the NAB Show Welcome on April 7 in Las Vegas. This recognition marks her trailblazing contributions to broadcasting and her profound influence on listeners across the More...

From Radio Online: Hope Media Group (HMG) promotes Scott Herrold to Chief of Content, a role that will expand his responsibilities across the organization's radio, streaming, and digital platforms. Herrold, who initially joined HMG as Chief of Programming in January 2023, will continue to oversee programming while also More...

From Radio Online: On Wednesday, the 8th U.S. Circuit Court of Appeals held oral arguments regarding the legal challenge broadcasters have mounted against the Federal Communications Commission's (FCC) 2018 quadrennial review of broadcast ownership regulations. In a blog post, NAB Senior Vice President, Communications Alex More...

From Radio Online: iHeartMedia launches two new iHeartRadio Original Streaming Stations in partnership with Rick Dees Entertainment -- Rick Dees Weekly Top 40 and Classic Rick Dees Top 40. To celebrate the launch, Rick Dees will join his former co-host Ellen K, as a guest on The Ellen K Show on KOST-FM in Los Angeles on More...

From Radio Insight: Radio.Cloud, the #1 platform for customizing network and local content, announced another addition to its suite of tools meant to help stations save time and enhance their local brands. Content Transporter, a new local service, complements the company?s Content Controller platform. Transporter ensures that all syndicated show segments deliver directly into a station?s automation for playout, including last minute changes. It works best with Radio.Cloud but also integrates into all other automation systems. ?I?m excited to add the Transporter as the next step to the ever-growing power of Content Controller,? said Shawn Gilbert, solutions architect and Content Controller product lead at Radio.Cloud. ?We give both stations and syndicators the ability to monitor the status of content segments from anywhere.? Content Controller is driving the future of syndication, harnessing the power of AI to allow hyper-localization and distribution of national or network content. The platform has increased revenue for content creators and show hosts by enabling unlimited custom local versions of nationally syndicated shows. “Radio.Cloud’s team continues to amaze me with their level of detail and support to make national content sound in the moment, and custom-tailored to the communities we serve,? explained Tony Lorino, host of Throwback Nation Radio. ?I?m excited to continue our growth with Radio.Cloud’s Content Transporter. ‘Revolutionary’ can be a cliche word, but in the case of how this technology works, it’s the truth.” ?From localization to delivery, we continue to enable content creators, and brands to provide the best versions of their programs to listeners,? Gilbert added. Radio.Cloud, the world?s leading cloud-based operating system for radio, serves hundreds of clients worldwide. To learn more about Content Transporter, please reach out to andrew@radio.cloud. more

From Radio Insight: Delilah will be the recipient of the fourth annual Insight Award (no-relation) from the Library of American Broadcasting Foundation during the 2025 NAB Show. The award recognizes “Delilah’s trailblazing history of excellence in broadcasting and her profound impact on audiences nationwide.” She joins past recipients Levar Burton, 60 Minutes, and Soledad O’Brien. The award will be presented during the NAB Show Welcome on Monday, April 7. LABF Co-Chairs Heidi Raphael and Jack Goodman said, “Delilah?s extraordinary ability to connect with listeners, her passion for storytelling and her unwavering commitment to making a difference in the lives of others exemplify the essence of the Insight Award. We are thrilled to honor her remarkable contributions to broadcasting.? NAB EVP of Industry Affairs April Carty-Sipp said, “Delilah?s impact on broadcasting is undeniable, and her recognition with the Insight Award reflects the excellence and innovation celebrated at NAB Show.” Delilah received 2024 MIW Airblazer Award at the 2024 Morning Show Bootcamp. She was inducted into the National Radio Hall of Fame in 2016 and the NAB Hall of Fame in 2017. She has also won a Marconi Award for “Network/Syndicated Personality of the Year” in 2016 and “Outstanding Host Entertainment/Information” at the 2023 Gracie Awards. more

From Radio Insight: Wheatstone will unveil at NAB 2025 its Neuron FM/HD/DAB+ spectral audio processor for bringing more energy to the FM band. With more choices in audio delivery and listening devices today, Neuron?s spectral approach to audio processing is designed to bring new life to radio ? along with listeners. Neuron FM/HD/DAB+ spectral audio processor uses patented 1/3 octave band resolution for precision transient peak control without pulling down critical frequencies with it. The result is the ability to drive more energy into the processor, yet maintain peak compliance for a much fuller, vibrant on-air sound. The new spectral audio processor uses proprietary Density Compensation? algorithms for real-time analysis of the pre- and post-processed audio as well as data from the user?s control settings to invisibly manage spectral balance and program density across the range of program content today. Also included in the Neuron FM/HD/DAB+ audio processor: pre-emphasis optimization, multipath mitigation, and RDS/RBDS generator, SCA and stereo generator, plus Wheatstone? baseband192 for digitizing the multiplex spectrum. Neuron is WheatNet IP compatible and has smart settings for exponentially enhancing control settings to create a signature sound in minutes, not days or hours. . Wheatstone will show the Neuron FM/HD/DAB+ spectral audio processor at booth W1654 during NAB 2025. more

From Radio Insight: Hope Media Group has promoted Scott Herrold from Chief of Programming to Chief of Content. Herrold, who joined Hope Media Group in January 2023, will add oversight of Hope Media Group’s streaming and digital brands to his role overseeing Christian AC 89.3 KSBJ Houston and the national networks “Way-FM” and “Vida Unida“. Among his new responsibilities will be oversight of ?World?s Biggest Small Group? and ?God Listens: The Prayer App?. Prior to joining Hope Media Group, Herrold spent fifteen years as PD/morning host of Christian AC ?SOS Radio? based at 90.5 KSOS Las Vegas and heard on stations in nine states. He has also worked in promotions, engineering, and on-air at stations including CHR 102.5 WIOG Saginaw, CHR 93.1 WDRQ and Hot AC 96.3 WDVD Detroit, and CHR ?106.9 K-Hits? KHTT Tulsa. Herrold commented, “At its heart, our mission is about building relationships. There are so many ways to redefine what community and connection look like today. As we move forward, we have endless opportunities to create content that engages and inspires people who appreciate Christian music & conversation.? Hope Media Group CEO Joe Paulo said, “Scott understands the huge opportunity we have to create compelling content that transcends a singular platform. His leadership over all content is but another step forward for our ability to engage people to love Jesus, serve others, and spread Hope across our multiple brands.” more

From Radio Insight: iHeartMedia and Rick Dees Entertainment are partnering to launch two streaming channels. “Rick Dees Weekly Top 40” will feature a 24/7 loop of Dees’ current week’s syndicated countdown show distributed nationally by Compass Media Networks. The second channel “Classic Rick Dees Top 40” will feature classic countdowns from the 1980s through 2000s. Dees commented, “I?m excited to have these stations online for even more listeners to enjoy. I?m especially looking forward to the launch of the Top 40 archives station that is sure to bring a sense of nostalgia to listeners.? To mark the launch, Dees will reunite with his former 102.7 KIIS-FM Los Angeles morning partner Ellen K on her morning show on AC 103.5 KOST Los Angeles on Friday, March 21. more

From Radio Insight: Beasley Media Group released its Q4 and 2024 Year-End Earnings report this morning. Beasley noted that the company’s net revenue was down from $247.1 million in 2023 to $240.3 million in 2024, but offset in part to a political advertising boost in Q4 that brought in $8.3 million, which the company noted was caused by “ongoing softness in the commercial advertising market, as well as revenue declines related to the divestiture of our Wilmington station and the closures of our esports division and Guarantee Digital.” Beasley Media CEO Caroline Beasley said, *“2024 was a transformative year for Beasley as we took decisive actions to strengthen our balance sheet, streamline our operations, and position the Company for long-term success. Through disciplined cost management and strategic capital initiatives, we achieved approximately $20.0 million in annualized expense reductions, improved our leverage profile, and enhanced our financial flexibility. These efforts, combined with the continued momentum of our digital business?now representing nearly 20% of total revenue?have reinforced our ability to navigate industry challenges while capitalizing on new growth opportunities in audio and digital media.” “As we enter 2025, we remain focused on executing our strategy to drive sustainable revenue growth, expand our digital offerings, and optimize our sales approach. We see substantial opportunities in harnessing data-driven insights, enhancing direct-to-consumer engagement, and providing our advertisers with cutting-edge marketing solutions. With a refined portfolio of premium brands, a leaner and more agile cost structure, and a strengthened financial foundation,*Beasley is well-positioned to accelerate our digital evolution and deliver long-term value for our shareholders, audiences, and partners.” Net loss and net loss per diluted share in the year ended December 31, 2024 both include a $6.0 million gain on sale of an investment in Broadcast Music, Inc. Operating loss, net loss and net loss per diluted share in the year ended December 31, 2023 all reflect $98.8 millionof non-cash impairment losses. Following the closure of our debt exchange, we now report EBITDA per Indenture. See “Definitions” below for additional detail. Fourth*Quarter*2024*Highlights Revenue from new business declined 12.8% year-over-year Generated $8.3 million in political revenue Local revenue, including digital packages sold locally, accounted for 71% of net revenue Digital revenue declined 4.1% year-over-year to $11.5 million Digital revenue accounted for 17.1% of net revenue FY*2024 Highlights Revenue from new business increased 8.8% year-over-year Generated $12.1 million in political revenue Local revenue, including digital packages sold locally, accounted for 76% of net revenue Digital revenue grew 2.9% year-over-year to $46.7 million Digital revenue accounted for 19.4% of net revenue Net revenue during the three months ended December 31, 2024 increased 2.3% to $67.3 million, driven by an $8.3 million boost from political advertising in Q4. This increase helped offset ongoing softness in the commercial advertising market, as well as revenue declines related to the divestiture of our Wilmington station and the closures of our*esports division*and Guarantee Digital. Beasley reported operating income of $7.6 million in the fourth quarter of 2024, compared to operating income of $7.6 million in the fourth quarter of 2023. Operating income remained steady year-over-year despite the absence of a one-time $6.0 million gain in Q4 2023 from the extinguishment of franchise fees related to the sale of the Outlaws, our eSports division. These results reflect the success of our operating initiatives, including workforce realignment, operational efficiencies, and the optimization of our cost structure. Beasley reported a net loss of $2.1 million, or $1.17 per diluted share, in the three months ended December 31, 2024, compared to a net income of $6.4 million, or $4.25 per diluted share, in the three months ended December 31, 2023. The year-over-year decline was primarily driven by substantial one-time costs related to the Company’s September exchange offer and October refinancing, along with significant severance expenses incurred in the fourth quarter of 2024. EBITDA per Indenture (a non-GAAP financial measure defined in our indentures and used by our creditors) was $12.5 million*in*the*fourth*quarter of*2024,*compared to*$6.2*million*in*the*fourth*quarter of*2023.*The*year-over-year*increase is attributable to the Company’s disciplined expense management and strategic streamlining efforts. Please refer to the “Reconciliation of Net Income (Loss) to Adjusted EBITDA and EBITDA per Indenture” tables at the end of this release. more

From Radio Insight: Seven Mountains Media has revamped its two Rock stations in Bowling Green KY. Classic Rock “105.3 The Point” WPTQ Glasgow has rebranded as “105.3 The Goat” matching the brand used by the company in Olean NY and Parkersburg WV. The station’s lineup will feature Compass Media’s syndicated Dave & Mahoney in mornings replacing Bob & Tom. Bratcher moves from nights to middays, while Axe remains in middays and Compass’ Ultimate Classic Rock with Matt Wardlow added at night. The “Point” brand is relaunched as Active Rock replacing “98.3 The Edge” on 98.3 W252CV Bowling Green and 98.1 W251BT Glasgow fed by WPTQ-HD2 as well as Sports “ESPN 102.7” 1450 WWKU/102.7 W274CD Plum Springs. The new Point will feature Compass’ Free Beer and Hot Wings in mornings, Davey in middays, Andy Morgan in afternoons, and Compass’ Loudwire Nights with Chuck Armstrong in evenings. more

From Radio Insight: This content is for members only. Visit the site and log in/register to read. more

From Radio Insight: Stephens Media Group is selling its four stations in Alexandria LA to Mark Porter’s Globecomm Media for $350,000. Globecomm previously owned two stations in El Campo TX and Porter hosts the self-syndicated Classic Country show “Saturday Night Gold“. He has also programmed stations in Alexandria and served as Operations Manager for First Natchez Radio in Natchez MS. In the deal, he will acquire Country “LA 103.5” KLAA Tioga, Christian AC “104.3 The Bridge” KEZP Bunkie, Classic Country “105.5 K-Buck” KBKK Ball, and AC “Sunny 106.9” KEDG Alexandria. Stephens recently closed on its purchase of KEDG, which it previously LMA’d for $332,000. The deal is structured with Globecomm paying $10,000 upfront, two monthly payments of $1,275 and then monthly payments of $3,571.03 for 118 months. Stephens retains its cluster in Monroe LA and stations in California, New York, Oklahoma, Oregon and Washington. more

From Radio Insight: After being off the air since suffering a fall in November that caused a spinal cord injury, Salem Media Networks has announced that Dennis Prager will hand over all of his affiliates to the Charlie Kirk Show starting Monday, March 31. Both shows are currently fed in the same 12-3pm Eastern timeslot, but since Kirk’s show is only two hours long, Jack Posobiec will continue to fill-in the third hour. Salem says that Prager is going through extensive rehabilitation because of the injury. Once he is cleared to return, which Salem say will be on Tuesday, June 3, Prager will take over the final hour of the timeslot with Kirk airing from 12-2pm Eastern and Prager from 2-3pm. Salem Senior VP of Spoken Word Phil Boyce said, “Dennis may have some physical limitations at the moment, but his wit, wisdom, insights and passion are as strong and as clear as ever and we are delighted at his spirit and resolve to return to his audience. We want Dennis to remain a part of the Salem family and want his millions of loyal fans to continue to hear his voice. Affiliates of Charlie will continue to get the Kirk show with no interruption, and affiliates of Dennis will soon get Charlie Kirk as a strong and able replacement.? Salem previously had announced the cut-back of Prager’s show to two hours in January 2024 offering an hour of Kirk’s show to affiliates in place of the third hour. This will now flip-flop their roles. more

From Radio Online: Salem Radio Network has announced that radio host Charlie Kirk will move to the stations currently carrying Dennis Prager's show. The change, effective from Monday, March 31, comes after Dennis Prager sustained a spinal cord injury last November. Charlie Kirk, who has been broadcasting during the same More...

From Radio Online: Radio remains a cornerstone in the U.S. media landscape, driven largely by the charismatic appeal of its personalities rather than its music playlists, according to findings from the 21st annual Techsurvey. Conducted by Jacobs Media, the survey garnered insights from nearly 25,000 dedicated radio listeners, More...

From Radio Online: Wave Sports andamp; Entertainment (Wave), known for its sports storytelling, has unveiled its latest project, "House of Maher," a new original series starring Olympic medalist and internet sensation Ilona Maher. The series, which Ilona hosts alongside her sisters Olivia and Adrianna, is set to premiere on March 25 More...

From Radio Online: iHeartPodcasts, in collaboration with London Audio from Paris Hilton's media company 11:11 Media, has announced a new true-crime series, "My Friend Daisy." This limited series dives into the murder of 19-year-old Daisy De La O and the role of social media platform TikTok in tracking down her killer. The More...

From Radio Online: On the verge of presenting one of its significant annual events, The Infinite Dial 2025, Edison Research is set to unveil the latest trends in digital consumer behavior on Thursday. Supported by major industry players such as Audacy, Cumulus Media, and SiriusXM Media, the report continues its New Study More...

From Radio Online: Radio One/Richmond, VA elevates Stacey Trexler from Director of Sales to Vice President andamp; General Manager, effective immediately. Trexler brings over two decades of experience in the media industry, with a substantial portion of her career spent at iHeartMedia in Richmond, where she held various roles, More...

From Radio Insight: After months of promotion and excitement, Chappell Roan has released her first country song, “The Giver,” continuing to expand her artistry and audience. She debuted it on Saturday Night Live in November where she also performed*“Pink Pony Club”. It was uploaded to YouTube but quickly taken down. Still, fans continued to play the track through third-party YouTube channels from fans who uploaded it.* The day after release,*“The Giver”*debuted at #3 on Spotify, and would’ve been #1 if Playboi Carti didn’t simultaneously release his 30-track album*“MUSIC”. Five days later, it’s still #4 and the official SNL performance is back online. Surprisingly, radio hasn’t been quick to jump on it despite the obvious passion for all her music. Three massive hits within a span of one year, along with so many others that could’ve been.*“Good Luck, Babe!”,*“HOT TO GO!”*and*“Pink Pony Club”*each took a long time for Top 40 radio to catch up, so it’s not shocking to see that*“The Giver”*wasn’t an obvious immediate add.* By contrast, many stations were quick to jump on Benson Boone’s*“Sorry I’m Here For Someone Else”*after two days. Since then, that song has completely dropped out of the Spotify Top 200, and we have not received any requests for it. Ross on Radio?s Sean Ross wrote an excellent piece last week about some Boston stations and their take on this song: Right now,*“The Giver”*is #43 on Top 40 and #74 on Country airplay. Lizzo –*“Still Bad”:*Despite the title, the actual song itself is pretty good. Lizzo also has a history of songs with tons of first-week adds, but only three massive hits, but everything in between was forgettable.*“Still Bad”*didn’t even debut in the Spotify Top 200, it has less than 2 million views on the view in 6 days, which if you watch first-week streaming numbers for big artists, is not a large number. Interesting though, it’s already #28 on Top 40. Lizzo has a new album called*“Love in Real Life”*coming this summer, with a title track that was released, but not worked, three weeks ago. (It has already become a chart hit in Australia!) We’ll follow up with this song in a couple weeks to see if it gains traction. Alex Warren –*“Ordinary”*&*“Burning Down”:*Two wonderful songs by another Atlantic artist, formerly of the TikTok group Hype House. He’s 24 years old, born Alexander Warren Hughes in Carlsbad, California. Both songs are doing well, but in different ways. Having a radio hit is still vital to turning an artist into a household name, especially when it comes to people over 35 who don’t frequently use streaming or social media to scout new music.* While both songs are singles,*“Burning Down”*is the one being promoted to Top 40 right now, despite*“Ordinary”*being the obvious and most popular of the two. It’s #8 on Shazam and #20 on Spotify in America (but really #15 because of the five new Playboi Carti songs above it), with 4.8 million views on the YouTube video which came out three weeks ago.*“Burning Down”* has 3.5 million views over months of airplay, isn’t in the Spotify Top 200 and has never gotten any requests on Liveline. This is very similar to the Gracie Abrams story we wrote a few months ago when radio was playing “Close to You,”*then took a while to switch to*“That’s So True”*which was #1 on Spotify. Perhaps*“Ordinary”*and*“Burning Down”*both became radio and streaming hits. Buried Treasures of the Week Wiz Khalifa, Bruno Mars & Snoop Dogg –*“Young, Wild & Free”:*Another lost oldie but goodie. This is a catchy Rhythmic anthem that dominated the early 2010s, just like Wiz, Bruno and Snoop. It’s been a top Gold request on Liveline for nearly 5 years and is loved by people of all ages. It actually samples two songs,*“Toot It and Boot It?*by YG (2010) and*“Sneakin’ In the Back”*by Tom Scott & The L.A. Express (1974). It peaked at #7 on Billboard, #10 on Top 40 and #1 on Rhythmic where it also finished #3 for the year 2012. Bruno Mars is hotter than ever, and everyone loves Snoop Dogg*oh yeah, and Wiz Khalifa; what’s he doing nowadays? NSYNC –*“Bye Bye Bye”: This may be old news, but Deadpool and Wolverine’s use of this song in the movie last July helped revive this already massive Y2K classic, the biggest of NSYNC’s career. Still, the song continues to stream well on Spotify and get daily requests on Liveline. The majority of people requesting it are not Millennials: It’s young kids and teenagers. The same demo Pop radio seems to ignore so often, despite their love for older songs which radio has overlooked. Playing throwbacks on Pop radio is not bad. If a song is big now, has strong audience support no matter the age, it should be considered (although “Here Comes The Sun”*by the Beatles is still massively popular and gets requests every couple weeks, but obviously there are limits). 25 years is not that old for a massive classic gold these days. Surprisingly,*“Bye Bye Bye”*only got to #4 on Billboard, but #1 on Top 40 where it finished #3 for the year 2000. View this post on Instagram A post shared by Liveline with Mason more