Colorado Media Newsroom
March 19th, 2023, 06:00 PM
From Radio Insight:
https://i0.wp.com/radioinsight.com/wp-content/images/2023/03/star1023.jpg?resize=200%2C200&ssl=1Alpha Media is consolidating brands and morning and afternoon shows at its three Hot ACs in suburban Chicago.
As we first indicated in our 3/9 Domain Insight (https://radioinsight.com/headlines/netgnomes/249633/domain-insight-3-9-alpha-prepping-brand-consolidation-in-chicago-suburbs/), “102.3 XLC” WXLC Waukegan IL will rebrand on Monday as “Star 102.3 (https://www.1023xlc.com)” to match the branding utilized by “Star 96.7 (https://www.star967.net)” WSSR Joliet and “Star 105.5 (https://www.star105.com)” WZSR Crystal Lake.
The changes follow the layoffs of ten staffers (https://radioinsight.com/headlines/249490/alpha-media-makes-round-of-cuts-in-suburban-chicago/) earlier this month as Alpha begins to consolidate the on-air lineups at the three stations. WZSR morning hosts Joe Cicero and Tina Bree will now be heard in the morning on all three stations, while WSSR morning hosts Eddie Volkman and Hannah Brummer will move to afternoons. Each station will retain their own midday hosts with WXLC morning co-host Leah Anderson moving to that time slot on that station and Jillian Bass and TC remaining in place on WSSR and WZSR respectively.
more (https://radioinsight.com/headlines/249983/wxlc-rebrands-as-star-102-3-as-alpha-regionalizes-hot-ac-morning-afternoon-shows/)
https://i0.wp.com/radioinsight.com/wp-content/images/2023/03/star1023.jpg?resize=200%2C200&ssl=1Alpha Media is consolidating brands and morning and afternoon shows at its three Hot ACs in suburban Chicago.
As we first indicated in our 3/9 Domain Insight (https://radioinsight.com/headlines/netgnomes/249633/domain-insight-3-9-alpha-prepping-brand-consolidation-in-chicago-suburbs/), “102.3 XLC” WXLC Waukegan IL will rebrand on Monday as “Star 102.3 (https://www.1023xlc.com)” to match the branding utilized by “Star 96.7 (https://www.star967.net)” WSSR Joliet and “Star 105.5 (https://www.star105.com)” WZSR Crystal Lake.
The changes follow the layoffs of ten staffers (https://radioinsight.com/headlines/249490/alpha-media-makes-round-of-cuts-in-suburban-chicago/) earlier this month as Alpha begins to consolidate the on-air lineups at the three stations. WZSR morning hosts Joe Cicero and Tina Bree will now be heard in the morning on all three stations, while WSSR morning hosts Eddie Volkman and Hannah Brummer will move to afternoons. Each station will retain their own midday hosts with WXLC morning co-host Leah Anderson moving to that time slot on that station and Jillian Bass and TC remaining in place on WSSR and WZSR respectively.
more (https://radioinsight.com/headlines/249983/wxlc-rebrands-as-star-102-3-as-alpha-regionalizes-hot-ac-morning-afternoon-shows/)