Colorado Media Newsroom
December 5th, 2022, 03:11 PM
From Radio Online:
To determine whether video "sight, sound and motion" trumps audio ads, ABX examined the largest head-to-head creative study of audio and video ads. ABX has a large normative database of 365,000+ measured ads globally, from the U.S. and 13 other countries, representing 90% of global ad spend. For
More... (https://news.radio-online.com/cgi-bin/rol.exe/headline_id=b17279)
To determine whether video "sight, sound and motion" trumps audio ads, ABX examined the largest head-to-head creative study of audio and video ads. ABX has a large normative database of 365,000+ measured ads globally, from the U.S. and 13 other countries, representing 90% of global ad spend. For
More... (https://news.radio-online.com/cgi-bin/rol.exe/headline_id=b17279)